The journey starts here!

Hi and welcome to what I hope is going to be the start of a pretty wide ride.

In this blog I am going to be talking about the web 2.0/social software scene, but with an emphasis on the enterprise market.

The last couple of years have seen a plethora of new internet companies’ such as Myspace, Flickr and Digg rise from the embers of the web 1.0 dotcom crash to reach mainstream status, and dare I say it, actual profitability.

High speed internet connectivity, combined with innovative , yet pragmatic, business models has helped fuel this success, but what is next in the evolution of the internet business? Are users and investors going to be uttering the words “oh, not again” as they are showered with what is left of these enthusiastic, but bewildered, start-ups as the new bubble bursts, or is this really the start of something sustainable?

I would argue the latter.

The current wave of success that web 2.0 companies are riding is predominately focused at the individual user. While the landscape of this market will undoubtedly change as the number of players condenses due to acquisition from the likes of Google, Yahoo! and MSN (GYM), I feel that the next 12 – 18 months will not only see this success continue but start to spread into the enterprise market as more companies see the value that collaborative software can offer them.

As a keen follower of the dotcom industry since the late 90’s, it is this transition from individual users orientation to the enterprise market that interests me, and will be the main focus of this blog – Web Business.

In the blog, I intend to add commentary to ever changing web 2.0 scene, and also share some of my own experiences as I try to launch an enterprise product into the UK market, on behalf of a Swiss start-up.

Additionally, as a huge gadget freak, I will also talk about some of my favourite new tech products to hit the market.

I hope to post entries 2-3 times a week, so stop by and leave comments. This is going to be a big learning curve for me so your thoughts and suggestions are always welcome.


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